Briefs

Lepel Matilda Navy Short Thumbnail
SALE

Lepel Matilda Navy Short

Highlights:


Available Sizes:
UK 14, UK 16

Navy-Soft-Pink
£14.00 £12.00

Waxx Mens Boracay Boxer

Highlights:


Available Sizes:
X Large

Boracay
£23.00

Waxx Mens Coconut Boxer

Highlights:


Available Sizes:
Small

Coconut
£23.00

Lepel Fiore Rose Gold Thong

Highlights:


Available Sizes:
UK 8, UK 14, UK 18

Rose-Gold-Ivory
£10.00

Lepel Fiore Rose Gold Shorty

Highlights:


Available Sizes:
UK 8

Rose-Gold-Ivory
£14.00

Felina Conturelle Viva Brief

Highlights:


Available Sizes:
UK 10, UK 12

Black
£27.00

Janira Esencial Queen Maxi Briefs 2PP

Highlights:


Available Sizes:
2X Large (UK 18), 3X Large (UK 20)

Black Dune White
£15.00

Janira Esencial Slip Briefs 2PP

Highlights:


Available Sizes:
3X Large (UK 20)

Black Dune
£21.00

Janira Esencial Neri Briefs 2PP

Highlights:


Available Sizes:
Small (UK 10), Medium (UK 12), Large (UK 14)

Black Dune White
£16.00

Janira Esencial Midi Briefs 2PP

Highlights:


Available Sizes:
Medium (UK 12), X Large (UK 16), 2X Large (UK 18), 3X Large (UK 20)

Black Dune White
£15.00

Janira Esencial Lace Full Briefs 2PP

Highlights:


Available Sizes:
Medium (UK 12)

White
£15.00

Janira Esencial Lace Milano Briefs 2PP

Highlights:


Available Sizes:
2X Large (UK 18), 3X Large (UK 20)

Nacar White
£20.00

Janira Esencial Briefs 3PP

Highlights:


Available Sizes:
Small (UK 10), Large (UK 14), X Large (UK 16)

Black Dune White
£19.00

Janira Esencial Maxi Briefs 3PP

Highlights:


Available Sizes:
Medium (UK 12), Large (UK 14), X Large (UK 16)

Black White
£19.00

Janira Niki Greta Brief

Highlights:


Available Sizes:
Medium (UK 12), Large (UK 14), X Large (UK 16)

Blue-Petrol Smoked French-Blue Blue-Jeans Ruby-Wine Silver
£19.00

Lepel Lexi Mini Brief

Highlights:


Available Sizes:
UK 8, UK 10, UK 12, UK 14, UK 16, UK 18

Black Nude
£8.00

Lepel Lexi Super Smooth Thong

Highlights:


Available Sizes:
UK 8, UK 10, UK 12, UK 14, UK 16, UK 18

Black Nude
£6.00

Lepel Fiore Black Gold Thong

Highlights:


Available Sizes:
UK 8, UK 10, UK 12

Black-Gold
£10.00

Lepel Fiore Black Gold Shorty

Highlights:


Available Sizes:
UK 8, UK 10, UK 12, UK 14

Black-Gold
£14.00

Janira Magic Band Bond Low Brief

Highlights:


Available Sizes:
Small, Medium, Large

Black Nougat Bruma Rose Nacar White
£16.00

Janira Magic Band Brazilian Brief

Highlights:


Available Sizes:
Small, Medium, Large

Black Nougat Bruma Rose Nacar White
£16.00

Janira Magic Band Shorty

Highlights:


Available Sizes:
Small, Medium, Large

Black Nougat Rose Nacar Bruma White
£16.00

Janira Magic Band High Brief

Highlights:


Available Sizes:
Medium, Large, XX Large

Nougat Rose Nacar Bruma White
£20.00

Janira Secrets Slip Brief

Highlights:


Available Sizes:
X Large

Dune Nacar
£15.00

Janira Secrets Silhouette High Brief

Highlights:


Available Sizes:
Large

Black
£45.00

Janira Secrets Brislip Brief

Highlights:


Available Sizes:
Small, Medium, Large, X Large

Black Dune White
£20.00

Janira Greta Shape Slip Form Brief

Highlights:


Available Sizes:
Small

Dune White
£28.00

Janira Greta Shape Flat Belly Brief

Highlights:


Available Sizes:
Small

Dune White
£26.00

Spanx Spotlight On Lace High Waisted Brief

Highlights:


Available Sizes:
Small

Very-Black Vintage-Rose
£56.00

Aubade Belle D Ispahan St Tropez Brief

Highlights:


Available Sizes:
Medium (UK 12)

Or-Noir
£63.00

Aubade Belle D Ispahan Tanga Brief

Highlights:


Available Sizes:
Medium (UK 12), Large (UK 14)

Or-Noir
£46.00

Wonderbra Refined Glamour Silver Shorty

Highlights:


Available Sizes:
Small, Large

Excalibur-Silver
£18.00

Wonderbra Refined Glamour Silver Brazilian Brief

Highlights:


Available Sizes:
Large

Excalibur-Silver
£16.00

Wonderbra Ultimate Silhouette Thong

Highlights:


Available Sizes:
Small, Medium, Large, X Large

Black Skin Ivory White
£12.00

Wonderbra Sexy Shorty Brief

Highlights:


Available Sizes:
Small, X Large

Black Scarlett-Berry
£13.00

Wonderbra Sexy Brazilian Brief

Highlights:


Available Sizes:
Small, Medium, Large, X Large

Black Scarlett-Berry
£11.00

Playtex Cotton Lift Maxi Brief

Highlights:


Available Sizes:
Medium, Large, X Large, 2X Large, 3X Large, 4X Large, 5X Large

White
£12.00

Playtex Cotton & Lace Maxi Briefs 3PP

Highlights:


Available Sizes:
Medium, Large, X Large, 2X Large, 3X Large, 4X Large, 5X Large

White
£22.00

Aubade Reverie Malicieu Brief

Highlights:


Available Sizes:
Medium (UK 12)

Noir
£62.00

Aubade Reverie Malicieu Tanga

Highlights:


Available Sizes:
Medium (UK 12)

Noir
£57.00
Curvy Kate Essentials Victory Short Thumbnail
SALE

Curvy Kate Essentials Victory Short

Highlights:


Available Sizes:
UK 12, UK 14, UK 16, UK 18

Black Latte
£17.00 £13.00

Aubade Femme Glamour St Tropez Brief

Highlights:


Available Sizes:
Large

Black-Gold
£69.00

Aubade Mens Porcelaine Boxers Two Pair Pack

Highlights:


Available Sizes:
Medium, Large

Porcelaine-White
£49.00

Aubade A L Amour Darling Rouge St Tropez Brief

Highlights:


Available Sizes:
Small, Large

Darling-Rouge
£57.00

Aubade A L Amour Darling Rouge Tanga

Highlights:


Available Sizes:
Medium, Large

Darling-Rouge
£40.00

Aubade Femme Aubade St Tropez Brief

Highlights:


Available Sizes:
Small, Medium, Large

Black
£65.00

Aubade Femme Aubade Italian Brief

Highlights:


Available Sizes:
Small, Medium, Large

Black
£61.00

Aubade Femme Aubade Tanga

Highlights:


Available Sizes:
Small, Medium, Large

Black
£49.00

Aubade Femme Romantique St Tropez Brief

Highlights:


Available Sizes:
Small, Large

Noir-Venus
£57.00

Aubade Femme Romantique Tanga

Highlights:


Available Sizes:
Medium

Noir-Venus
£40.00

Maison Lejaby Check And Roses Bikini Brief

Highlights:


Available Sizes:
Medium, X Large

Check-Horizon-Blue
£35.00

Maison Lejaby Check And Roses Tanga Brief

Highlights:


Available Sizes:
Medium, Large, X Large

Check-Horizon-Blue
£40.00

Maison Lejaby Dot Flowers Bikini Brief

Highlights:


Available Sizes:
Small, Medium, Large

Noir Vintage-Lipstick
£33.00

Maison Lejaby Dot Flowers Tanga Brief

Highlights:


Available Sizes:
Small, Medium, Large

Black Vintage-Lipstick
£35.00

Maison Lejaby Tender Bikini Brief

Highlights:


Available Sizes:
Large, X Large

Horizon-Blue Pink-Tenderness
£35.00

Maison Lejaby Tender Tanga Brief

Highlights:


Available Sizes:
Large, X Large

Horizon-Blue Pink-Tenderness
£35.00
Maison Lejaby Venenum Full Brief Thumbnail
SALE

Maison Lejaby Venenum Full Brief

Highlights:


Available Sizes:
Small, Medium, Large, X Large

Noir Cedre
£43.00 £38.00
Maison Lejaby Venenum Tanga Brief Thumbnail
SALE

Maison Lejaby Venenum Tanga Brief

Highlights:


Available Sizes:
Small, Medium, Large, X Large

Noir Cedre
£40.00 £35.00
Mapale Small Details Peekaboo Crotchless Lace Thong Thumbnail
SALE

Mapale Small Details Peekaboo Crotchless Lace Thong

Highlights:


Available Sizes:
Small, Medium, Large, X Large

Black Turquoise Red Hot-Pink White
£11.00 £9.00
Mapale Small Details Lace Thong Thumbnail
SALE

Mapale Small Details Lace Thong

Highlights:


Available Sizes:
Small, Medium, Large, X Large

Black Turquoise Red Hot-Pink Orange Hot-Green Yellow Ivory White
£11.00 £9.00

Mapale Sparkle Glam Bra with Matching Brief

Highlights:


Available Sizes:
Small, Medium, Large, X Large

Black
£45.00

Mapale The Seductress Strappy Bra with Matching Thong And Garter Belt

Highlights:


Available Sizes:
Medium, X Large

Black
£48.00

Mapale The Seductress Strappy Bra with Matching Brief

Highlights:


Available Sizes:
Small, Medium, Large

£45.00

Mapale Midnight Garden Black Bra with Matching Brief

Highlights:


Available Sizes:
Medium/Large

Black-Garden-Floral
£37.00

Mapale Soft Touch Mesh Bra with Matching Brief

Highlights:


Available Sizes:
Small/Medium, Medium/Large

Black
£42.00

Mapale Soft Touch Velvet Bralette with Matching Brief And Choker

Highlights:


Available Sizes:
Small/Medium, Medium/Large

Black-Burgundy
£42.00

Mapale Soft Touch Velvet Bra with Matching Brief

Highlights:


Available Sizes:
Medium/Large

Black-Burgundy
£56.00

Mapale Luxurious Romance Lace Bra With Matching Brief

Highlights:


Available Sizes:
Medium/Large, Small/Medium

Black-Nude
£53.00

ExOfficio Modern Travel Thong

Highlights:


Available Sizes:
Small, Large, X Large

Solid-Black
£25.00

ExOfficio Modern Travel Bikini Brief

Highlights:


Available Sizes:
X Large

Solid-Black
£25.00
Maison Lejaby Mandala Lace Thong Thumbnail
SALE

Maison Lejaby Mandala Lace Thong

Highlights:


Available Sizes:
Small (UK 10), Medium (UK 12), Large (UK 14), X Large (UK 16)

Noir Corset Lys
£42.00 £37.00
Maison Lejaby Mandala Lace Shorty Thumbnail
SALE

Maison Lejaby Mandala Lace Shorty

Highlights:


Available Sizes:
Small (UK 10), Medium (UK 12), Large (UK 14), X Large (UK 16)

Noir Corset Lys
£45.00 £40.00
Known by a medley of names, the brief started out as a daring, yet immediately popular, fashion item. However, as daring as it once was, the brief is now seen as the mainstay of every wardrobe, both for men and women.

A Brief History

First devised in the mid-1930s, the brief was the brainchild of Coopers Inc., the internationally renowned department store based in Wisconsin. Briefs were originally known by the moniker Jockey, since they offered a similar level of support and comfort that might be expected from a jockstrap, although they differ somewhat in cut and style. The idea for this innovative, bold step in the world of undergarments came when a designer working at Coopers supposedly saw a postcard from the chic Riviera in the south of France that depicted a beach-goer in a tight, radically short bathing suit. The design had never been seen before in the Anglo-Saxon world and it took American style and marketing ingenuity to take the brief from being a quirky daydream on the French Riveria to being sold in the underwear division of every department store in the world, and consequently, to every customer's wardrobe. Since this stroke of retailing genius, Coopers has changed its trading name to that of Jockey International Inc. to reflect its best-selling central article, the beloved brief. But Coopers has by no means sole claim to this most important garment. It has been adopted and adapted in the lingerie, swimwear industry atUKSwimwear.com and nightwear worlds, as an accompaniment to a bra or teddy, as part of your swimsuit, or built as a panel into an all-in-one piece. The brief's main characteristics are its tightness and length, or rather lack of length. Many briefs are equipped with elastane or Spandex to give a springy tightness that fits close to the skin without constricting. And unlike hosiery or outer garments, such as trousers, briefs tend to stop anywhere between the mid-thigh right up to the highest point of the hips, some taking this high cut to extremity, giving a very sexy, high-fashion appeal. As far as the top band of the garment is concerned, briefs usually extend to cover the lower navel or slightly above. This cut is most often known as "full cut" and its sister styles, "mid cut" and "low cut", can vary between designers and brands.

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